You Don't Need a Crazy Life to Tell Great Stories

I hear this all the time. And honestly? It's the biggest lie in content creation...

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Hey friend,

I hear it all the time.

"My life just isn't that interesting."

"I don't have wild stories like other people."

"Nothing crazy has ever happened to me, so what am I supposed to talk about?"

Well today, I want to show you what actually makes a story powerful.

And spoiler alert: it has nothing to do with climbing Everest or surviving a plane crash.

Let me tell you what happened earlier this year...

I'm sitting at my desk around 11 AM.

Eyes glazed over. Brain fried. Staring at a Google Doc that I've been "working on" for three hours.

You know that feeling, right?

Where you're technically working, but really you're just... existing in front of a screen.

So I decide to take a walk.

Nothing fancy. Just around the block.

And as I'm walking, I notice this old guy sitting on his porch.

He's got a coffee in one hand, a book in the other, and this look on his face like he doesn't have a care in the world.

Meanwhile, I'm speed-walking like my life depends on it because I've got a "15-minute break" before I need to get back to being "productive."

And that's when it hits me...

This guy's living. I'm just... busy.

Now, here's the thing:

That story? It's boring as hell, right?

I didn't fall off a cliff. I didn't discover a hidden treasure. I didn't even talk to the guy.

I just walked around the block and saw some dude drinking coffee.

But you know what?

That story taught me something I needed to hear:

Being busy isn't the same as being productive. And productivity isn't the same as living.

And THAT'S what makes a story powerful.

Not the event. The PERSPECTIVE.

See, most people think storytelling is about what happened to you.

It's not.

It's about what you LEARNED from what happened.

The story is just the vehicle. The lesson is the destination.

So today, I want to give you the framework I use to turn boring, everyday moments into stories that actually stick with people.

Here's What You'll Discover:

The Perspective Shift Framework

  • Why "interesting events" are overrated (and what actually matters)

  • How to find story-worthy moments in your daily routine

  • The one question that turns mundane into memorable

The 3 Ingredients Every Story Needs

  • Ingredient #1: Specificity (the antidote to forgettable)

  • Ingredient #2: Reliving vs. Reporting (how to transport people)

  • Ingredient #3: The Meaning (the bridge between your story and their life)

The Stanford Study That Proves It

  • Why stories stick 7X better than facts alone

  • The neuroscience behind why boring stories with meaning > exciting stories without it

  • How to make people remember YOUR lessons, not just your content

Here's What I Want You to Do:

Think about something boring that happened to you last week.

Maybe you spilled coffee. Maybe you got stuck in traffic. Maybe you had an awkward conversation.

Now ask yourself: What did that moment teach me?

Reply to this email and tell me:

  1. The boring thing that happened

  2. The lesson you pulled from it

I'll read every single response.

And if your story has potential, I'll show you exactly how to structure it so people actually remember it.

Sound fair?

Let's turn your "boring" life into your biggest content advantage.

Talk soon,

Stephen

P.S. - That old guy on the porch? I walked by him again yesterday. Still drinking coffee. Still reading. Still looking happier than half the "successful" people I know. Maybe he's onto something.

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