- The Yellow Bite
- Posts
- The "rules" are fake.
friend, if you’ve been feeling stuck lately...
You’re not alone.
A couple years ago, I thought I was finally doing everything right.
Posting daily.
Following every trend.
Checking off every imaginary box.
But behind the scenes?
I felt drained.
Lost.
Disconnected.
Even though I was showing up “consistently,”
nothing meaningful was happening.
Not the deeper conversations.
Not the true audience growth.
Not the trust I thought I was earning.
And it hit me hard:
The "rules" we’re following? Most of them aren’t even real.
The truth I learned (the hard way)?
You can post every day for a year
and still have no real connection to show for it.
Because real consistency isn’t about volume.
It’s about trust.
It’s about showing up in a way that feels honest.
Human.
Unpolished sometimes.
But real enough that someone reads your words and feels seen.
That’s what builds movements.
That’s what builds brands.
That’s what builds businesses that last.
If you’re tired of chasing algorithms...
If you’re tired of feeling invisible after doing “everything right”...
I hope this sinks in today:
Consistency isn’t daily posting. It’s daily trust building.
And it’s easier and way more powerful than you’ve been led to believe.
You don’t need to say something brilliant every day.
You just need to say something true.
Cheers,
Stephen
—
P.S.
If you want a simple framework to start showing up in a way that builds trust every day
I made something for you:
👉 Download my free swipe file: "Building Daily Trust Through Content & Storytelling."
It’s packed with the exact steps, story prompts, and mindset shifts you can use starting today.
Grab it here and keep it close.
You’ll thank yourself in 30 days.
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