The post that flopped as text but crushed as video

In partnership with

Hey friend!

If your content’s performing like a wet sponge lately...
and you’re wondering why no one’s biting...

Then today’s email might sting a little (in a good way).

Two months ago, I hit a wall.
I’d written what I thought was a killer post.
Great hook. Clear lesson. Tight writing.

And it went absolutely nowhere.

I mean tumbleweeds.
Even my friend didn’t like it (and she likes everything).

For a week, I blamed the algorithm.
Because that’s easier than facing the mirror, right?

Then one night, scrolling through my own feed, I saw that same post again.
And thought, you know what?
Let’s give it another life.

So I hit record.
No fancy script.
Just me, reading it out loud adding my voice, my pauses, my tone.

Trimmed a few lines.
Held the emotional beats a little longer.
Posted it as a Reel.

Boom.
Same idea.
Completely different energy.

Here’s what I learned:
👉 Words make people think.
👉 Voice makes people feel.
👉 Face makes people trust.

Your next viral video is probably hiding in your old posts.
So here’s your Friday challenge:

🎬 Step 1: Brainstorm prompt
Open ChatGPT (or your notes app) and ask:

🎥 Step 2: Script prompt
Take one and say:

That’s it.
You’ve just turned writer’s block into camera-ready content.

Till Sundsy,
Stephen

P.S. Try it this weekend. When you post it, tag me I’ll help you tighten your hook.

From AI Creation to Cognitive Amplification

AI made everyone sound the same. Pressmaster.ai changes that.

Our Cognitive Amplification Platform learns your frameworks, vocabulary, and perspective then turns them into authentic and high performing communication.

Join us for The Worlds First AI Built for Cognitive Amplification on October 15.

Watch as personalized AI is built and deployed in real time and experience how amplified thinking transforms the way you communicate.

This is the next step beyond creation. It is the beginning of cognitive amplification.

Save Your Free Spot

Let’s Connect on LinkedIn if you like it there 

Follow me on Threads/IG

Wanna work with me?

Got Stuff to say? Start your own Newsletter with Beehiiv