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Hey friend!
Hard to believe now, but there was a time when “dating advice” meant long blog posts, compatibility quizzes, and those cringey listicles your cousin swore by.
Then everything shifted FAST.
Suddenly the internet was filled with hot takes, spicy opinions, and bold one-liners that made people stop mid-scroll.
And here’s the part creators forget:
That same pattern is what makes short-form video explode.
A strong opinion.
An unexpected angle.
A “wait… what?” moment.
But here’s my hot take about dating that ties it all together:
Most people aren’t looking for love.
They’re looking for someone who confirms the stories they already believe.
And guess what?
Your audience behaves the exact same way.
They pay attention to the creator who names the thing they almost knew…
but never said out loud.
That’s why opening with:
“I have a hot take about dating…”
isn’t random.
It’s strategic.
It instantly creates an information gap your viewer wants to close.
They NEED the next line.
And if you’ve ever felt like you missed the boat on creating videos that grab attention, breathe.
You didn’t.
Because opinion-led storytelling is still wide open territory — especially on LinkedIn, where people think they must be overly polished.
Nope.
You don’t need dramatic edits or trending audio.
You need a take.
A thread.
A moment of tension that begs to be resolved.
So if you’re struggling to find a starting point, here it is.
Hot-Take Hooks for your next 5 videos (non-dating edition):
Hook #1:
“I have a hot take about productivity… and it’s why most creators stay stuck.”
Hook #2:
“My hot take about confidence? It has nothing to do with how you look on camera.”
Hook #3:
“I have a hot take about learning new skills… and creators hate when I say this.”
Hook #4:
“I have a hot take about storytelling… and it’s the reason most videos fall flat.”
Hook #5:
“My hot take on consistency? You’re focusing on the wrong thing entirely.”
These are the same kinds of hooks I build with clients in Video Recording Sessions — one simple line becomes a full, ready-to-post video because the tension does the heavy lifting.
🎥 How to do your own version
Film a direct-to-camera talking video.
Start with: “I have a hot take about dating…”
Immediately follow with an unexpected opinion that ties back to your niche.
Explain your logic. Your experience. Your why.
Keep it tight. One opinion, one explanation, one emotional turn.
Have fun with it. See ya soon!
Stephen
PS: You know Fridays are my favorite emails cause this is where I talk about visual storytelling.
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