I have a storytelling mystery to unveil...

Ever wonder why some offers sound good

In partnership with

This mystery absolutely blows my mind, friend..

Most founders, creators, and coaches build offers packed with features...
but wonder why nobody’s buying.

They think adding bonuses or lowering prices will fix it.

It won’t.

Because the real reason?
Your offer isn’t missing features it’s missing a story.

And that story?
It’s what turns curiosity into conviction.

So if I were to read your offer today...

Would I instantly understand where I am now (stuck)...
Where I could be (the dream)...
And how you help me cross the gap?

Or would I just see a checklist of "stuff" you're selling?

The fact of the matter is…

People don't buy products.
They buy a story of transformation they want to believe in.

In 2025, it’s time to stop stacking features
and start building bridges.

Here’s the anatomy of a great story-driven offer:

👉 Before – Highlight the struggle they feel now.
👉 After – Paint the life they want.
👉 Bridge – Show how your offer carries them across.

That’s it.
Simple. Emotional. Powerful.

This week, look at your sales page, your post, your next pitch…
Ask yourself:
➡️ Am I selling the bridge or just the bricks?

Big difference.
Big results.

– Stephen

Check out the Business Behind the Story Podcast

You’ll hear honest interviews with founders and creatives, plus solo episodes where I break down storytelling tips and strategies.

This is the easiest way for a busy person wanting to learn AI in as little time as possible:

or to participate.